2010 Toyota Prius Body & structure Problems

The color of my Prius 2010 starts with 070, blizzard white pearl. The body started peeling. I have visited Toyota dealer on 12/29/25 with this issue and got to know that this issue is well known but the service campaign was finished around June, 2025. I own this car from 2023, October and visiting Toyota dealers for services regularly, but never thought that this issue was a common issue by Toyota. Also, I have not heard anything from dealer. It is also true that the issue was not severe and even if it was, I was not attentive to that, apologize for my ignorance. However, it seems the issue is getting worse day by day. I did not receive any notice from Toyota about any campaign about this issue. My Toyota dealer recommended me to reach out to Toyota if any courtesy repair can be done on my vehicle. I reached out to Toyota, but seems to me they cannot do much. Can I get any help in this regards?

NHTSA ID

11707554

Incident

Mar 1, 2025

It's a known quality defect covered under CSP ZKG. Toyota has received reports of paint peeling on certain vehicles with the original factory-applied Blizzard Pearl or Super White paint colors. These reports indicate that vehicles with these specific paint colors, applied during the vehicle manufacturing process, may experience paint peeling on exterior metal body panels. The Customer Support Program (CSP) provides coverage for involved vehicles with the original factory Blizzard Pearl or Super White paint. The covered condition may occur when sunlight over time degrades the adhesion between the factory-applied paint primer coat layer and the base metal electrodeposition layer causing the paint to peel from the metal body panel. If the condition is verified, the specific panel affected will be repainted. The problem is that I was not notified for my 2010 Prius II and found out today, November 19th, that the paint peeling issue was covered in a CSP. I contacted the Toyota of Richardson service department, Justin Houge, and he referred me to Toyota Headquarters in Plano, TX. I contacted Toyota Headquarters specialist, Amanda, and she informed me that the CSP expired on June 13, 2025 and to contact the dealership for remedy. Attached are photos of the blizzard pearl paint peeling on all four door panels and driver fender panel.

NHTSA ID

11700439

Incident

Nov 19, 2025

2010 TOYOTA PRIUS. CONSUMER WRITES IN REGARD TO PAINT ISSUES ON VEHICLE. THE CONSUMER STATED BECAUSE OF THE ORIGINAL PAINT PROBLEMS, "A CUSTOMER SUPPORT PROGRAM IS PROVIDED BY TOYOTA FOR VEHICLES WITH THE ORIGINAL FACTORY BLIZZARD PEARL PAINT. IF THE CONDITION IS VERIFIED THE SPECIFIC PANEL AFFECTED WILL BE REPAIRED."

NHTSA ID

11519418

Incident

Apr 28, 2023

FACTORY DEFECTIVE PAINT RESULTED IN PEELING PAINT. CONTACTED TOYOTA BY EMAIL & PHONE & THEY REFUSE TO REIMBURSE ME $3,529.04 THAT I PAID TO HAVE MY CAR REPAINTED, INSISTING THAT MY TOYOTA PRIUS III IS NOT INCLUDED IN THE DEFECTIVE PAINT RECALL. I HAVE A CASE [XXX] ON FILE WITH CONSUMER ASSISTANCE OFFICE METRO WEST. YOU HAVE MY PERMISSION TO CONTACT FRED NASSIF AT BRIDGE ST. AUTO BODY, 781-326-8707 FOR ASSISTANCE REGARDING THE PEELING PAINT. HE CAN PROVIDE YOU WITH VERIFICATION & PICTURES.*DT INFORMATION REDACTED PURSUANT TO THE FREEDOM OF INFORMATION ACT (FOIA), 5 U.S.C. 552(B)(6).'*JB

NHTSA ID

11326144

Incident

Nov 5, 2019

AIR BAG DID NOT DEPLOYED AT THE TIME OF ACCIDENT. DAMAGED/RIP APART FRONT BUMPER...CAR IS TOTAL LOSS AS PER INSURANCE ADJUSTER. OTHER COLLIDED HONDA CR-V HAD ALL ITS AIR BAGS DEPLOYED. NONE ON MY PRIUS. ACCIDENT HAPPENED AT MAJOR INTERSECTION ,WHEN GREEN LIGHT TURNED ON I PADDLE MY CAR , OTHER CAR HONDA CR-V CAME AT A SPEED TO MAKE LEFT TURNED AND HIT MY FRONT BUMPER.

NHTSA ID

11301005

Incident

Jan 17, 2020

Mileage

88,500 mi

AUTOMOTIVE PAINT IS UNSTABLE. ON THE SIDES THERE ARE SEVERAL POINTS. MANY PAINT CHIPS IN FRONT OF THE CAR. THE MACHINE QUICKLY RUSTS.

NHTSA ID

11155665

Incident

Dec 1, 2018

I WAS ON THE FREEWAY IN TRAFFIC, GOING 60 MPH. THERE WAS ROAD CONSTRUCTION COMING UP AHEAD. I DEPRESSED THE BRAKE PEDAL AND NOTHING HAPPENED. THE CAR DIDN'T SLOW DOWN AT ALL AND I CRASHED INTO ANOTHER VEHICLE. MY CAR WAS MANUFACTURED WHEN THE 'VOLUNTARY SAFETY RECALL' BY TOYOTA WAS SUPPOSED TO ADDRESS THIS, BUT I RECEIVED NO NOTIFICATION, NOR DID THOUSAND OAKS TOYOTA, WHERE I HAD THE CAR SERVICED, COMMUNICATE ABOUT IT. *JS

NHTSA ID

11104163

Incident

Jun 21, 2018

Mileage

89,000 mi

*TAKATA RECALL I WAS INVOLVED IN A MAJOR CAR ACCIDENT DURING LUNCH HOUR ON THE 405 SOUTH FWY IN LOS ANGELES, CA. I WAS STRUCK BY A SEMI TRUCK WHO WAS MERGING INTO MY LANE AND WHILE I TRIED TO GET OUT OF HIS WAY BY SPEEDING UP. I WAS CLIPPED BY THE TRUCK AND MY CAR CAREENED INFRONT OF THE TRUCK AND WAS PUSHED BEFORE HE APPLIED HIS BRAKES. MY CAR THEN SPUN OUT OF CONTROL ACROSS ALL FWY LANES. I WAS HIT BY TWO OTHER ON COMING CARS BEFORE COMING TO A STOP IN THE CARPOOL LANE. ALL CARS INCLUDING THE TRUCK WERE DRIVING APPROXIMATELY 65-70 MPH BASED ON THE POLICE REPORT. MY FOOT WAS ON THE GAS THE ENTIRE TIME AS I SPUN OUT OF CONTROL. MY COMPLAINT IS REGARDING THE AIRBAGS. NONE OF THE SIDE OR FRONT AIRBAGS DEPLOYED AT THE TIME OF ALL IMPACTS. I HAD THE VEHICLE INSPECTED BY AN INDEPENDANT INSPECTION COMPANY AFTER CONTACTING TOYOTA. I HAVE YET TO HEAR BACK FROM TOYOTA EVEN THOUGH THEY HAVE HAD THE REPORT FOR ALMOST TWO MONTHS. I FINALLY RECEIVED THE REPORT FROM THE INSPECTOR AFTER THREATNING TO HAVE MY ATTORNEY CONTACT THEM. I DON'T KNOW HOW TO READ THE FINDINGS OF THE REPORT SINCE ITS ALL TECHNICAL ENGINEERING. I AM ATTACHING THE REPORT AND HOPE THAT SOMEONE IN YOUR DEPARTMENT CAN REVIEW IT AND FOLLOWUP. THANK YOU

NHTSA ID

11001804

Incident

Mar 21, 2017

WENT TO SWAP THE LICENSE PLATE IN MY PRIUS AFTER REGISTERING IN NEW STATE. BACK LICENSE PLATE BOLT ON UPPER-RIGHT SIDE UNSCREWED PARTIALLY AND THEN THE BOLT HOUSING DETACHED FROM THE VEHICLE. AS A RESULT, THE SCREW CANNOT BE UNSCREWED AND THE LICENSE PLATE CANNOT BE REMOVED. CALLED TOYOTA AND THEY KNEW WHAT I WAS TALKING ABOUT. SAID THE REPAIR WOULD TAKE ONE HOUR AND COST $110'FOR A BOLT THAT MALFUNCTIONED. THE VEHICLE ISN'T TECHNICALLY STREET LEGAL NOW AND THEY CAN'T SEE ME FOR SEVERAL DAYS. I SAID THAT I DIDN'T THINK A COMPONENT LIKE THAT SHOULD JUST BREAK OFF, AND I WAS TOLD IT MAY HAVE BEEN A RESULT OF THE WRONG BOLT SIZE BEING USED. THAT'S UNLIKELY AS THIS CAR HAS ONLY EVER SEEN TOYOTA DEALERSHIPS AND THAT WAS WHERE IT WAS PURCHASED. VERY DISAPPOINTED AND IT SOUNDS LIKE TOYOTA KNOWS ABOUT THIS ISSUE.

NHTSA ID

10981602

Incident

May 1, 2017

Mileage

137,000 mi

VEHICLE WAS PARKED. WHEN I RETURNED TO THE VEHICLE, THE REAR WINDOW GLASS HAD SPONTANEOUSLY SHATTERED/ EXPLODED. THERE WERE NO SIGNS OF VANDALISM. I UNDERSTAND THAT THIS IS A PROBLEM WITH THE TYPE OF GLASS THAT IS USED, AND THAT THIS IS NOT AN UNCOMMON OCCURRENCE. EXAMPLES MAY BE FOUND ON YOUTUBE.

NHTSA ID

10908930

Incident

Sep 22, 2016

Mileage

57,000 mi

ONGOING PROBLEM SHOULD HAVE REPORTED MUCH EARLIER. BODY PARTS ARE PLASTIC--LIKELY TO REDUCE WEIGHT--COUPLED WITH UNDERSURFACES TO IMPROVE AERODYNAMICS AND MPG. THE FRONT "SPOILER" IS SET TOO LOW AND SNAGS WHEEL CHOCKS WHEN PARKING. THIS SNAGGING TEARS CONNECTORS IN A "CASCADE" TO LOOSEN OR TEAR FROM OTHER PARTS. AT ABOUT 35 MPHTHE LOOSENED PASSENGER-SIDE INNER FENDER TORE LOOSE ON A MAJOR THOROUGHFARE (FORTUNATELY LOW-TRAFFICED AT THE TIME). IT WAS RUN OVER AND RECOVERED. I ASKED LOCAL DEALERABOUT REPAIR/REPLACEMENT BUT COULDN'T GET SPECIFICS AND LET IT SLIDE. THIS INNER FENDER PROVIDES STRUCTURAL INTEGRITY AS WELL AS SHIELDING THE WASHER TANK AND PARTS OF THE ENGINE COMPARTMENT'S INNARDS. LACKING THAT INTEGRITY, AND WITH SOME CONNECTOR HOLES TORN, WIND GUSTING AT ROAD SPEEDS (AND FURTHER SNAGGING) OFTEN CAUSES THE WRAP-AROUND PART OF THE FRONT BUMPER TO PULL LOOSE FROM ITS "LEGO-LIKE SNAPS" INTO THE FENDER. WERE THINGS TO TEAR LOOSE AT ROAD SPEEDS ON A BUSY HIGHWAY THE "SHRAPNEL" COULD CAUSE MAJOR ACCIDENTS. SPECIFIC DATES UNKNOWN-HAS BEEN A CONTINUING ISSUE. --SO DATE BELOW IS, THEREFORE, ARBITRARY.

NHTSA ID

10807960

Incident

Dec 1, 2015

Mileage

30,000 mi

AFFECTED PART# 5141012105 COVER. WHILE DRIVING A SCRAPING SOUND WAS HEARD. AFTER STOPPING AND CHECKING, A PLASTIC PART UNDER THE ENGINE COMPARTMENT WAS DRAGGING. WE HAD TO DRIVE 5 MILES TO HAVE THE PART REMOVED. THE SERVICE ENTRY OF THE PLASTIC ENGINE BELLY PROTECTOR HAD BROKEN AWAY. THE SERVICE ENTRY IS NOT HINGED OR REINFORCED IN ANY WAY TO THE BELLY PROTECTOR. THE COST TO REPAIR WAS $271.37 FOR PARTS AND $50 FOR INSTALLATION. THIS IS A VERY POOR DESIGN OF A PART MEANT TO BE BENT AT SERVICE!! *TR

NHTSA ID

10706532

Incident

Mar 31, 2015

Mileage

33,200 mi

THE FRONT BUMPER IS SO LOW THAT I HAVE TO GO OVER BUMPS AND DIPS VERY SLOWLY, WHEN TURNING INTO A DRIVEWAY I'M VERY AFRAID I'LL GET HIT FROM BEHIND BY CARS GOING IN THE SAME DIRECTION BECAUSE I HAVE TO ENTER THE DRIVEWAY SO SLOWLY. I'VE HAD NUMEROUS CLOSE CALLS. MY BUMPER HAS DAMAGE FROM DRAGGING WHEN GOING THRU A DIP. *TR

NHTSA ID

10672459

Incident

Aug 20, 2010

Mileage

75 mi

BACKING UP IN A PRIVATE PARKING LOT OF AN APARTMENT IN SUNNYVALE THE EVENING OF NOVEMBER 20 APROX 22:00 HRS. AT 2 MPH OR LESS AN IMPACT WAS FELT TO REAR OF BUMPER FROM A STATIONARY OBJECT. VISIBILITY WAS POOR. AN AUTO BODY SHOP DETERMINED BUMPER NEEDS TO BE REPLACED AND NOT REPAIRABLE. PICTURES AVAILABLE. I FEEL BUMPER STANDARD SPELLED OUT BY NHTSA IS NOT MET BY 2010 TOYOTA PRIUS. *TR

NHTSA ID

10660409

Incident

Nov 20, 2014

Mileage

86,500 mi

INNER FENDER SPLASH SHIELD FELL OFF AS I WAS DRIVING. *TR

NHTSA ID

10622465

Incident

Aug 9, 2014

Mileage

29,900 mi

WHILST STOPPED AT A TRAFFIC LIGHT, BEHIND A SUBURU, THE BRAKE FAILED AND HIT THE SUBURU. (THIS WAS NOT THE FIRST TIME THE BRAKE FAILED, BUT FORTUNATELY THERE WERE NO OTHER CARS INVOLVED WHEN THE CAR DID NOT STOP. THE DRIVER BELIEVED THAT BLACK ICE WAS INVOLVED, BUT AFTER THE INCIDENT WITH THE SUBURU, REALIZED THAT IT WAS BRAKE FAILURE.) BELIEVING THAT THE AUTO COULD NO LONGER BE TRUSTED, IT WAS SOLD. TOYOTA INSISTED IT WAS DRIVER ERROR., AND CLAIMED THAT THERE WAS NO FAULT IN THE BREAKING SYSTEM. *TR

NHTSA ID

10593779

Incident

May 23, 2014

Mileage

35,000 mi

THE OIL DOOR FELLS OFF. *TR

NHTSA ID

10588853

Incident

Feb 17, 2014

Mileage

33,700 mi

WE NOTICED THAT THE CARPET WAS SATURATED. THE DEALER TOLD US IT WAS BECAUSE THERE WERE SPIDER WEBS BLOCKING THE DRAIN FROM THE A/C. IT WAS REPAIRED AT A COST OF $1,554, THE WORK INCLUDED DRYING THE AIR BAG MODULE AND REPLACEMENT OF CARPET. WE BELIEVE THIS SHOULD BE THE SUBJECT OF A RECALL AS IT IS THE IDENTICAL PROBLEM RECALLED FOR THE TOYOTA CAMRY. *TR

NHTSA ID

10551895

Incident

Oct 10, 2013

Mileage

63,512 mi

TL* THE CONTACT OWNS A 2010 TOYOTA PRIUS HYBRID. THE CONTACT STATED THAT THE HATCH/TRUNK DOOR WOULD FALL UNEXPECTEDLY AND WITHOUT ANY WARNING. THE CONTACT MENTIONED THAT THE DOOR HAD FALLEN ON HER AT LEAST THREE TIMES. THE CONTACT WAS NOT INJURED. THE VEHICLE WAS TAKEN TO THE DEALER AND THE MECHANIC STATED THAT IT WAS NORMAL FOR THE HATCH/TRUCK DOOR TO FALL. THE VEHICLE WAS NOT REPAIRED. THE MANUFACTURER WAS NOTIFIED. THE APPROXIMATE FAILURE MILEAGE WAS 70,000. THE CURRENT MILEAGE WAS 78,496.

NHTSA ID

10543906

Incident

Sep 9, 2013

Mileage

70,000 mi

OVERHEAD CONSOLE SUNGLASS HOLDER COVER WILL NOT CLOSE DUE TO LATCH STUCK INSIDE. ONLY REPEATED PRESSING OF BLACK SPRING BUTTON WILL RELEASE LATCH TO CATCH AND CLOSE COVER LIP. *TR

NHTSA ID

10531520

Incident

Jul 23, 2013

Mileage

65,000 mi

DRIVING AT APPROXIMATELY 30 MPH AND THE OIL CHANGE COVER FELL OFF THE VEHICLE. THE COVER IS BENEATH THE CAR'S ENGINE NEAREST THE PASSENGER-SIDE TIRE. THE PANEL HAD SHOWN WEAR AND IT LOOKED LIKE A PLASTIC FASTENER FAILED. THE PANEL WAS ABLE TO BE RECOVERED. *TR

NHTSA ID

10514440

Incident

May 30, 2013

Mileage

87,000 mi

I WAS DRIVING ON THE FREEWAY, GOING THE SPEED LIMIT WHEN MY BUMPER BOTTOM BECAME PARTIALLY DETACHED. IT CAUSED ME TO SWERVE SLIGHTLY. I IMMEDIATELY SLOWED DOWN AND PUT ON MY EMERGENCY LIGHTS, DRIVING SLOWLY ON THE FREEWAY UNTIL I COULD PULL OFF SAFELY. ONCE ON THE SIDE OF THE ROAD, I INSPECTED MY CAR AND SAW A LARGE BLACK BUMPER PIECE DRAGGING FROM THE FRONT OF THE CAR. I WAS 1 MILE FROM THE TOYOTA DEALERSHIP, SO I DROVE MY CAR TO THE DEALERSHIP. I WAS TOLD BY THE SERVICE PERSONNEL THAT THIS WAS A DESIGN ISSUE WITH THE TOYOTA PRIUS AS IT IS VERY LOW TO THE GROUND AND MANY CUSTOMERS HAD PROBLEMS WITH THE BUMPER. IN THE TWO YEARS I HAVE OWNED MY TOYOTA PRIUS, I HAVE NOTICED THAT IT HITS THE PARKING LOT SEPARATIONS BECAUSE IT IS LOW. I MUST STOP BEFORE THE PARKING LOT SEPARATION IN ORDER TO AVOID THIS. IT IS STRANGE THAT THE TOYOTA WOULD BE ALLOWED TO BE SO LOW AS TO CAUSE THIS PROBLEM. EVEN MORE ALARMING IS THAT MY BUMPER BOTTOM SUDDENLY FELL OFF, WITHOUT WARNING. THIS SEEMS LIKE A POTENTIALLY DANGEROUS AND POOR DESIGN THAT SHOULD BE ADDRESSED. *TR

NHTSA ID

10513331

Incident

May 23, 2013

Mileage

15 mi

THE FOLLOWING EVENT HAPPENED TWICE WITH THIS VEHICLE. TIN BOTH INSTANCES, THE CAR WAS RUNNING AND IN PARK WITH NO ONE IN THE VEHICLE. IT THEN DOWN THE DRIVEWAY WITH NO ONE IN IT. IN THE SECOND OCCURRENCE, IT APPEARS TO HAVE GONE INTO REVERSE ON ITS OWN AND ROLLED INTO A RETAINING WALL CAUSING DAMAGE TO THE REAR PASSENGER SIDE BUMPER AND BACK PANEL. *TR

NHTSA ID

10499206

Incident

Dec 20, 2012

Mileage

40,000 mi

2010 TOYOTA PRIUS AT DEALERSHIP FOR 25000 MILE SERVICE. ON 11/07/2012 AT 1700 THE DEALERSHIP CALLED AND REPORTED THAT THE CAR IS "INFESTED WITH RODENTS." STATED THAT HEADLINER IS SATURATED WITH URINE/ FECES, AIR AND CABIN AIR FILTERS DESTROYED, WIRES CHEWED, RODENTS FOUND TO BE LIVING IN DASHBOARD, IN DOOR INTERIORS, AND OTHER AREAS. REPORTED THAT THIS WAS "THE WORST CASE WE'VE SEEN." CAR IS OWNED BY TWO PROFESSIONALS- NO CHILDREN WHO WOULD HAVE DROPPED FOOD AND NO FOOD EVER EATEN IN VEHICLE. PURCHASED NEW FROM THIS SAME DEALERSHIP 01/02/2011. DEALERSHIP NOW REPORTS THAT THE CAR IS A HEALTH/ SAFETY HAZARD AND COULD COST "THOUSANDS" TO REPAIR. OUR INTERNET RESEARCH REVEALED THAT RODENT INFESTATION IS COMMON IN THE TOYOTA PRIUS, REPORTEDLY BECAUSE RODENTS ARE ABLE TO GAIN EASY ACCESS THROUGH THE CAR'S VENTILATION SYSTEM. OWNERS REPORTED CONTACTING TOYOTA, WHO DENIED LIABILITY AND DENIED REQUEST FOR ASSISTANCE. *TR

NHTSA ID

10483685

Incident

Nov 7, 2012

Mileage

24,750 mi

WHILE THE CAR WAS PARKED IN A HILL WITH THE PARKING BRAKE IT SUDDENLY WENT BACKWARDS AND HIT THE WALL OF THE RESIDENCY ACROSS THE STREET LIKE 500 FEET DOWN. CAR WAS ALMOST COMPLETELY DAMAGE BACK, TRAIN SUSPENSION AND ALL DOORS OUT OF FRAME. REPAIR WILL TAKE 8 WEEKS AT A COST OF 14850.00. THERE WERE NO PASSENGERS IN THE CAR. *TR

NHTSA ID

10446966

Incident

Feb 1, 2012

Mileage

13,560 mi