RoadVitals

2024 Toyota Prius Prime

Recalls, owner-reported complaints, investigations and safety data

Data refreshed

Owner complaintsComplaints are reports submitted to NHTSA by owners and drivers. NHTSA does not verify most reports before publishing them, and a complaint does not establish that a defect exists. Volume is influenced by how many of a vehicle were sold, how long it has been on the road, and how much attention an issue has received.
16
+1 complaint in 30 days
Safety recallsA safety recall is issued when a manufacturer or NHTSA determines that a vehicle has a safety-related defect or does not comply with a federal motor vehicle safety standard. Recall repairs are free. Whether a specific vehicle is covered depends on its VIN — a recall listed for a model year does not necessarily apply to every vehicle of that year.
4
Latest Jan 28, 2026
InvestigationsNHTSA opens an investigation to examine whether a safety defect may exist. An open investigation is not a determination that a defect exists, and many investigations close without a recall. Investigations can, however, lead to one.
0
Crash or fire reportedComplaints whose submitter recorded that a crash or a fire occurred. These are the reporter's own answers on the NHTSA form, not verified findings.
3
3 injuries, 0 deaths reported

Overview

Our database contains 16 NHTSA owner-reported complaints for the 2024 Toyota Prius Prime, most frequently naming the electrical, steering and brakes categories. 4 safety recalls have been issued covering this model year; and 99 manufacturer communications are on file.

Complaints are reports submitted by owners and drivers to NHTSA. They are not verified and do not establish that a defect exists.

What owners report

Complaints grouped by the component NHTSA recorded

  • Electrical630.0%
  • Steering210.0%
  • Brakes210.0%
  • Tires & wheels210.0%
  • Visibility210.0%
  • Interior & seats210.0%
  • Other / unspecified15.0%
  • Fuel system15.0%

Percentages are of component mentions. A single complaint can name more than one component, so these do not sum to the total complaint count.

Safety recalls

4 campaigns cover this model year

Recalls apply to specific vehicles, not to every vehicle of a model year. Check your VIN with NHTSA or your manufacturer's dealer to confirm whether a recall affects your vehicle.

Check a VIN on NHTSA.gov

ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS; LATCHES/LOCKS/LINKAGES:DOORS:LATCH

Jan 28, 2026
141,286 units potentially affected
The defect: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
The risk: A door that unexpectedly opens while the vehicle is moving increases the risk of injury.
The remedy: Dealers will modify the rear door switch circuits, free of charge. Owner letters were mailed July 13, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the previous recall will need to have the new remedy performed.
Toyota Motor Engineering & ManufacturingManufacturer number 26TB03 / 26TA03View on NHTSA.gov

BACK OVER PREVENTION:DISPLAY FUNCTION

Oct 30, 2025
1,024,407 units potentially affected
The defect: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
The risk: A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.
The remedy: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
Toyota Motor Engineering & ManufacturingManufacturer number 25TB13/25LB06/WRE25View on NHTSA.gov

EQUIPMENT:OTHER:LABELS

Jul 23, 2024
33,848 units potentially affected
The defect: Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."
The risk: A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.
The remedy: GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
Gulf States Toyota, Inc.Manufacturer number 24R2View on NHTSA.gov

Recent owner complaints

Reports submitted to NHTSA, shown in the owner's own words

BrakesFuel system
Filed Nov 2, 2026

Immediately after hard braking to a safe stop the accelerator pedal became unresponsive stranding me in a lane of traffic. I fully released the accelerator then pumped and released it several times. I tried pumping the brakes but nothing restored accelerator function. Finally, I tried shutting the car off then restarting it and that restored normal function for all systems. It was a bit scary and dangerous being stranded in traffic if only for about 1 or 2 minutes. The car was running on battery power and there were about 15 miles of power remaining. I did not see any warning lights or comments on the dashboard during the incident.

NHTSA ID
11775306
Incident
Nov 1, 2026
Other / unspecifiedSteeringSuspension
Filed Oct 12, 2026

The design and engineering of this vehicle is defective. All of the vehicles on the road need to be recalled. The outside an inside edges of the tire wear at an extreme rate which will result entire failure, collision, and eventually fatalities. I own two 2024 Prius prime XLE premiums, and I have read online and everyone is having this problem. The torque is so extreme that even the new vehicles cannot maintain alignment. The wheel and tire combination from the factory is simply not suitable for the weight and power of the vehicle.

NHTSA ID
11770608
Incident
Oct 12, 2026
Electrical
Filed Oct 8, 2026
Crash reported2 injuries reported

The contact owned a 2024 Toyota Prius Prime. The contact stated that while driving 20 MPH with cruise control engaged, while depressing the brake pedal, the vehicle accelerated. The vehicle crashed into the rear bumper of the vehicle ahead. The air bags deployed and the vehicle was deemed a total loss. The contact was seated in the driver’s seat and sustained injuries to the chest, ankles, knees, neck, shoulders, upper and lower back. Medical attention was provided. The other driver sustained injuries and required medical attention. The vehicle was towed to a tow yard. A Police report was filed. The manufacturer was notified of the failure. The failure mileage was 22,233.

NHTSA ID
11769876
Incident
Oct 6, 2026
Mileage
22,233 mi
Filed Oct 4, 2026
Crash reported

I was driving the vehicle at less than 15 miles in Wickham Park on Oct. 1, 2026. As I slowly turned right into a parking lot, the vehicle suddenly picked up speed, and crashed into a big tree near the parking lot. The airbag was activated, and the front end of the vehicle was severely damaged. Luckily, no one was injured from the accident, but this could have caused serous risk to myself and others. I am going to request Toyota to perform investigation to identify a cause of unintended acceleration. My wife also experienced unintended acceleration on the same vehicle on Sept. 29, 2025. When she was trying to slow down the vehicle to park, it suddenly picked up speed and hit a concrete wall in the garage.

NHTSA ID
11768876
Incident
Oct 1, 2026
BrakesElectrical
Filed Sep 17, 2026

Incident: On Sept 12, 2026, my 2024 Toyota Prius Prime continued moving forward after I pressed the Park button, causing a collision with my condo garage wall. This was unintended vehicle movement after Park engagement. The vehicle uses a push‑button, shift‑by‑wire Park system, so any electronic malfunction can affect its ability to remain stationary. Recent recall work: Two days before the incident (Sept 10, 2026), Toyota performed recall work on the vehicle. Because the Prius Prime relies heavily on electronic control modules, this timing may be relevant to the malfunction. Same day: The vehicle displayed “No Key Detected” even though the key fob was inside. This may indicate intermittent electronic or communication faults involving the BCM, key‑recognition antennas, or shift‑by‑wire system. Prior to incident: The vehicle abruptly switched from EV to gasoline operation despite having substantial battery charge and under light driving conditions. This behavior is inconsistent with normal Prius Prime operation and may indicate instability in the hybrid control or battery‑management systems. Past electronic malfunction: On March 1, 2024, after service at Toyota of Melbourne, the automatic headlights and driver‑assistance features were not functioning. The service invoice (RO #TOCS730453) documents these issues, showing prior electronic system irregularities. Toyota response: Toyota acknowledged my claim on Sept 15, 2026 and opened Case #260915003140, forwarding it to their field office for review and possible inspection. Request: I am reporting this as a potential safety defect involving unintended movement after Park engagement, recent recall work, and intermittent electronic malfunctions affecting multiple systems.

NHTSA ID
11764918
Incident
Sep 12, 2026
AirbagsSteering
Filed Jun 5, 2026
Crash reported1 injury reported

The contact owned a 2024 Toyota Prius Prime PHEV. The contact stated that while driving at 40 MPH, the vehicle was involved in a head-on collision with another vehicle that was traveling towards the contact's vehicle at approximately 50 MPH. The contact stated that during the impact, the steering wheel detached and hit the driver's body. The air bags failed to deploy. There was no warning light illuminated after the crash. The vehicle went into Crash mode and automatically connected with OnStar, which called emergency units. The contact stated that the entire front ends of both vehicles were destroyed. Both vehicles were towed to an impound lot, where they were totaled. The contact's vehicle was deemed a total loss by the insurance company. A police report was filed. There was no property damage. The contact was transported by ambulance to the ER, where he was treated for multiple injuries: fractured ribs, fractured right foot, seat belt injury in the lower abdomen that caused internal bleeding and damage to the stomach, mild concussion, several body bruises and lacerations. Additionally, the contact stated that he was receiving treatment for lower back pain due to a displaced disc. No further information was available. The failure mileage was approximately 35,981.

NHTSA ID
11742384
Incident
Apr 22, 2026
Mileage
35,981 mi
Tires & wheels
Filed Mar 11, 2026

This is a 2024 Toyota Prius prime lease in February 2024. I went to our trusted local car shop for our annual inspection, and was told that we need to replace all four tires and we’re just passed 24,000 miles on our odometer. We are two seniors living in New York State and we only drive on paved roads. We believe this is a failure both of Toyota and Toyota for choosing these tires on this particular model. We were told we need to spend over $1000 to replace tires on a car we do not own. Toyota pointed us in the direction of Toyo, and Toyo pointed us in the direction of Toyota. This is unacceptable and we do not want to pay $1000 for tires that should not be worn out after 24,000 miles with normal driving. We’d like to get some satisfaction on this issue.

NHTSA ID
11723567
Incident
Mar 2, 2026
Electrical
Filed Feb 11, 2026

Although the involved vehicles are within the above production period range, not all vehicles in this range were sold in the U.S. This issue only affects 2023-2026MY Prius and Prius Prime vehicles equipped with electric rear door lock system with a door opener switch manufactured by a specific supplier and during a specific production period. Other Toyota and Lexus vehicles sold in the U.S. are either equipped with a different electric rear door lock system or do not have an electric rear door lock system and do not have the condition described in this report. Unknown. Toyota is unable to provide an estimate of the percentage of vehicles to actually contain the defect. Whether water enters the door opener switch and causes a short circuit that could lead to a door switch activation depends on various conditions, as described further below. However, as the NHTSA manufacturer portal requires an integer value be entered, Toyota has entered the value “1” in response to this question in the portal. For the purpose of this report, “1” means “unknown”.

NHTSA ID
11717240
Incident
Jan 28, 2026

Manufacturer communications

A bulletin sent by a manufacturer to its dealers. Not a recall, and repairs are not necessarily free.

T-SB-0021-25 Rev1

ENGINE

Flash reprogramming allows the Electronic Control Unit (ECU) software to be updated without replacing the ECU. Flash calibration updates for specific vehicle models/ECUs are released as field-fix procedures described in individual Service Bulletins. This bulletin details the Global Techstream+ (GTS+) ECU flash reprogramming procedures and outlines use of the Technical Information System (TIS) and the Calibration Update Wizard+ (CUW+). To ensure the correct ECU software is installed, ECUs will require a Security Signature before the ECU will initialize the flash reprogramming sequence. This bulletin also details the process for acquiring a Security Signature from TIS during the GTS+ ECU flash reprogramming process.

26TC01

ELECTRICAL SYSTEM

TECHNICAL INSTRUCTIONS FOR SPECIAL SERVICE CAMPAIGN 26TC01 POWER DISTRIBUTION BOX CERTAIN 2024 – 2025 MODEL YEAR PRIUS 2024 MODEL YEAR PRIUS PHV

26TC01

ELECTRICAL SYSTEM

An electrical connection for the rear window defogger may not have been installed correctly during vehicle assembly. Overtime, this can cause the rear window defogger to become inoperable, which could reduce visibility through the rear window when moisture or condensation is present

T-SB-0104-21 Rev2

ENGINE

OBSOLETE NOTICE February 27, 2026: This bulletin is no longer applicable and is now obsolete.

T-SB-0055-24 Rev2

Some 2005 – 2026 Toyota vehicles that have undergone water intrusion may exhibit a condition in which a musty odor is present. Follow the procedures in this bulletin to remediate the odor and address this condition. The purpose of this Service Bulletin is to provide general guidelines and procedures for odor remediation. This Service Bulletin provides a guide on how to prepare and treat the interior of the vehicle for odor remediation. Refer to the applicable model and model year Repair Manual and the EPA (Environmental Protection Agency) website for the most up-to-date safety and precautionary guidelines.

T-TT-0784-25 Rev1

ENGINE

Some ECUs can set a DTC that is common with other ECUs. This can lead to accidental use of the wrong repair manual when diagnosing these type of DTCs.

Manufacturers file copies of the bulletins they send to dealers with NHTSA. These often describe diagnostic or repair procedures for a known condition. They are not recalls: repairs described in a bulletin are usually only free if the vehicle is still under warranty or the manufacturer has extended coverage.

Compare model years

Complaint and recall counts across every year of this model

Toyota Prius Prime by model year
YearComplaintsRecallsInvestigationsIssue Index
2025000—
2024Viewing164062.5
2023740—
2022811—
2021100156.0
2020161152.5
2019911—
2018150155.2
2017320151.0

Higher-selling and older vehicles accumulate more reports. Counts are not failure rates and are not directly comparable between vehicles that sold in very different numbers. Older model years have had longer for reports to accumulate.